How to win customers
Coaching for B2B sales teams in Zurich and Winterthur
Marlon Schildknecht
Sales coach / 30 years of experience worldwide
Individual coaching for B2B sales teams
As a sales trainer, Marlon Schildknecht has his home base in Zurich. He supports B2B sales teams with individual coaching. The goal: increase your closing rates, develop stable customer relationships and measurably improve sales results.
Do you have enough sales skills?
In highly complex and competitive B2B markets such as the greater Zurich and Winterthur region, it's not just products and prices that are important. Good quality relationships and your sales expertise are crucial for good sales performance.
How we proceed with sales training
Success
Market adaptation, targeted further training and agile, standards-compliant Coaching are the cornerstone of successful sales in Switzerland. Through exercises, feedback and practical simulations, we train the skills of the sales staff in your company. This includes
- Practice-oriented workshops and individual coaching
- Flexible mix of face-to-face and digital coaching
- Focus on measurable success and sustainable sales expertise
Decide, lead, grow
Managers in sales teams are responsible for motivation, strategy and implementation. The leadership coaching developed by Marlon is aimed at sales managers in Zurich and Winterthur who want to develop their leadership skills, manage their teams with confidence and ensure sustainable success. Together we develop leadership tools that work and strengthen sales success.
- Development of leadership skills and sales strategies
- Focus on customer-oriented leadership for better team performance
- Coaching interventions for individual challenges
Win customers
Building sustainable customer relationships is essential for recurring sales and long-term growth. In coaching, you as a sales manager will learn how to create trust, recognize customer needs and respond in a targeted manner. Together, we will improve the process of customer acquisition with a focus on strategy and dialog.
Innovative analysis tool
The «Sales Performance Accelerator®»
Marlon Schildknecht has developed the «Sales Performance Accelerator®» for this purpose. This innovative analysis tool can be used to record key company figures such as turnover, sales deals and employees. As a result, it makes correlations visible and suggests targeted growth strategies. This enables a systematic approach to your company's sales targets.
Coaching for B2B sales managers
More deals, stronger customer relationships.
I help sales professionals to exceed their targets with system and fun. I have built global sales teams in Switzerland, Europe, USA & Asia.
Marlon Schildknecht
Sales coach / 30 years of experience worldwide
FAQ
Why is coaching important for B2B sales teams?
B2B sales is not about closing deals quickly, but about complex decision-making processes with multiple contacts. Coaching helps teams to precisely identify customer needs, better manage sales cycles and consistently close opportunities. An example of successful coaching: a sales team increases its hit rate in initial meetings by 30 % through targeted questioning techniques and clever argumentation.
How does coaching support managers in the sales environment?
Sales managers learn how to communicate clear objectives, motivate their teams and manage them using key figures. Instead of just asking for results, they develop the ability to promote potential in the team in a targeted manner - and to strengthen their employees in dealing with challenging sales situations.
What methods do we use to build customer relationships?
In coaching, teams train practical conversation techniques, storytelling and building trust. This also includes responding to customer concerns and reacting confidently to resolve uncertainties. Example: Systematic stakeholder management makes it possible to involve silent co-decision-makers in the background - and get the deal over the finishing line.
How quickly are the first successes visible after coaching?
Clear results can often be seen after just a few weeks: more structured sales conversations, higher conversion rates or improved forecast accuracy. Progress is particularly visible when teams respond to objections and present arguments clearly - this noticeably increases the closing rate.